Cycling '74 has received its share of athletic sponsorship requests during its nine year history. Typically these have been bicycle tours or related events, and after careful consideration, we have rejected all of them. However, when I received an urgent call from the coach of my son Bruno's soccer team saying that they were flirting with disqualification for lack of a sponsor, our corporate policy of exhaustive review (involving multiple levels of committee meetings) was carelessly discarded in order to seize the opportunity to market advanced audio and video software products to sports-minded 11-year-old boys and what we hoped would be their easily influenced parents.
Cycling '74, a San Francisco-based music software company, today released Soundflower v. 1.2 which adds Universal Binary support for Intel-based Macs. Soundflower is a free system extension that allows users to route audio between OS X Core Audio applications. It also lets you monitor any connection with the free Soundflowerbed application.
When a new shipment of Lemurs arrive from France, the excitement begins to grow at c74 headquarters. But it's not what you think. Yes, we are happy to receive a new shipment because it means people like the Lemur and are buying it. And, yes, it's always good to see that the big box of expensive hardware you just purchased arrived safely. Despite these good reasons, which occasionally lead to hugging the delivery driver, the best part is the BIG BOX.
Cycling ’74 today released Version 5.0 of its Max/MSP media development tools. This version represents a new era of Max programming, with a completely redesigned multi-processing kernel and a streamlined development environment built on a platform-independent foundation. With a new patcher interface, searchable database of objects and examples, integrated documentation and new tutorials, the new Max user will find a smoother learning curve while experienced users will see improved productivity.
At this year's Musikmesse, Ableton announced it has entered into a strategic partnership with Cycling '74 to develop new products. You can read Ableton's story about this partnership here. I wanted to share my perspective on what this partnership will mean (as well as what it will not mean) for Cycling '74 users.