We think of demilitarized zones (no, not the computer kind, the real ones like Cypriot Green Zones, the Korean DMZ and the Romulan and Klingon Neutral Zones) as many things: testing grounds for carcinogenic herbicides, graveyards, and so on. But this one caught me up short: DMZs as wildlife preserves?
Cycling '74 has received its share of athletic sponsorship requests during its nine year history. Typically these have been bicycle tours or related events, and after careful consideration, we have rejected all of them. However, when I received an urgent call from the coach of my son Bruno's soccer team saying that they were flirting with disqualification for lack of a sponsor, our corporate policy of exhaustive review (involving multiple levels of committee meetings) was carelessly discarded in order to seize the opportunity to market advanced audio and video software products to sports-minded 11-year-old boys and what we hoped would be their easily influenced parents.
When a new shipment of Lemurs arrive from France, the excitement begins to grow at c74 headquarters. But it's not what you think. Yes, we are happy to receive a new shipment because it means people like the Lemur and are buying it. And, yes, it's always good to see that the big box of expensive hardware you just purchased arrived safely. Despite these good reasons, which occasionally lead to hugging the delivery driver, the best part is the BIG BOX.